Demographics in Policoro
Detailed demographics data — sourced from authoritative datasets and normalized for direct comparison.
Demographics in Policoro, Basilicata
Policoro is home to an estimated population of 17,727 as of 2026. The town's population experiences a significant increase during the summer months due to tourism, highlighting its appeal as a seasonal destination. The median age in Policoro was 44.1 years in 2024, suggesting a mature community.
While specific data on diversity and education levels for Policoro is limited, the town's history and economic drivers (agriculture and tourism) suggest a community with strong local ties and a blend of traditional and service-oriented professions. The influx of tourists also brings a seasonal diversity to the town's social fabric, contributing to a lively and welcoming atmosphere, particularly along the coastal areas and during cultural events.
Population & Demographics
About Policoro, Basilicata
Policoro, an ancient town nestled in the heart of the Gulf of Taranto in Basilicata, Italy, offers a unique blend of history, culture, and natural beauty. Known as the ancient Heraclea, its roots trace back to Magna Graecia, with archaeological treasures like the National Archaeological Museum of Siritide and the Sanctuary of Demeter. The town developed in the Middle Ages around the Baronial Castle, attracting families and experiencing significant demographic growth after land reclamation and agrarian reforms in the 1950s.
Today, Policoro is celebrated as a true pearl of the Ionian coast, drawing visitors with its crystal-clear sea, golden beaches, and a tranquil pine forest nature reserve that separates the town from its shores. It's a popular seaside resort, especially in summer when its population swells with tourists seeking relaxation and outdoor activities. The town's appeal lies in its ability to offer both historical immersion and a vibrant, family-friendly coastal experience.
About Basilicata
Basilicata, a largely mountainous and sparsely populated region in Southern Italy, is known for its rugged natural beauty, ancient traditions, and a slower-paced lifestyle. The economy is primarily agricultural, focusing on wheat, olives, and wine, with a growing emphasis on tourism, particularly around Matera, a UNESCO World Heritage site. While the climate varies from Mediterranean on the coasts to moderately continental in inland hilly and mountainous areas, residents experience all four seasons. The cost of living in Basilicata is generally lower than the Italian average, with affordable housing options, especially outside of major tourist hubs.