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Ayer Keroh, Malacca (Melaka)

Malaysia · Comprehensive city data and intelligence

79
Overall Score

Ayer Keroh, often referred to as Air Keroh, is a prominent suburb of Malacca City and serves as the administrative seat of the Melaka Tengah District in the Malaysian state of Malacca. Located approximately 11 kilometers north of the city center, it was established by the state government in the 1970s as a satellite town to address housing needs and curb brain drain from Malacca Town. The area is known for its blend of industrial, residential, and recreational zones, making it a dynamic hub within the state. It is also home to the country's oldest artificial lake, a remnant from the British colonial era, and has been the seat of the state government since 2006.

Over the years, Ayer Keroh has evolved into a significant economic and tourism center, attracting both local and international visitors. Its strategic location and developed infrastructure contribute to its appeal for residents and businesses alike. The municipality of Hang Tuah Jaya, formed in 2010, includes parts of Ayer Keroh and neighboring towns, further highlighting its importance in the region's development.

The area is characterized by its green spaces, including recreational forests and botanical gardens, offering a serene environment amidst urban development. People are drawn to Ayer Keroh for its balanced lifestyle, combining modern amenities with natural attractions and a growing job market, particularly in manufacturing and services. The state government's focus on attracting investments further enhances its economic prospects and quality of life.

About Malacca (Melaka)

Malacca (Melaka), a UNESCO World Heritage Site, is a historic Malaysian state known for its rich multicultural heritage, influenced by Malay, Chinese, Portuguese, Dutch, and British cultures. Its economy is primarily driven by a thriving tourism sector, complemented by significant contributions from manufacturing and trade, with key industries including electrical and electronics, automotive, aerospace, and oil and gas. Living in Malacca generally offers a lower cost of living compared to larger Malaysian cities like Kuala Lumpur, with affordable housing and reasonably priced food and entertainment. The climate is consistently hot and humid throughout the year, with abundant rainfall, and the lifestyle is often described as quieter, especially on weekdays, though traffic can be heavy during holidays and weekends.

72,100
Population
$1K
Avg Salary
49
Cost Index
79.4
Quality Score
How this 79/100 was calculated five components, with every reading behind them
Component Readings used Points Weight Contributes
Safety Safety score: 78 / 100 78.0 30% 23.4
Affordability Cost of living index (100 = national baseline): 49.0 100.0 25% 25.0
Economy & jobs Median household income: $1,599 Income needed to live here: $1,500 Unemployment rate: 1.8% 66.6 20% 13.3
Growth Population growth rate: 1.1% Job growth rate: 3.5% 71.3 15% 10.7
Business climate assessment Business climate assessment: 70 / 100 70.0 10% 7.0
Overall score 79.4

Provenance. These figures were produced by the research pass recorded as Gemini (Tier 2 (reasoned), q=91 ✓ perfect), last refreshed 16 September 2026. They are researched estimates drawn from public sources, not a licensed data feed.

Each component is scored against fixed published endpoints, so this number is comparable with any other city and does not move as the dataset grows. Scoring framework 2026.10 — full methodology, weights and accepted ranges.

Businesses in Ayer Keroh

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Quality Scores

Business
70
Livability
76
Affordability
85
Growth
73

Cost of Living

The cost of living in Ayer Keroh, while generally more affordable than major global cities, is comparable to or slightly below the national average for Malaysia. Rent for a one-bedroom apartment in the city center averages around $394.58 USD per month, while a three-bedroom apartment in the city center can be found for approximately $703.83 USD. These figures are significantly lower than those in Western countries, contributing to a higher affordability score for the city.

Utilities for a 915 square feet apartment, including electricity, water, and garbage, typically cost around $52.89 USD monthly. Monthly groceries for a single person are estimated at $295.20 USD, and a mid-range restaurant meal for one person costs about $12.30 USD. Transportation costs are relatively low, with gasoline priced at approximately $0.45 USD per liter. Overall, the cost of living in Malaysia, and by extension Ayer Keroh, is estimated to be 51.3% lower than in the United States, making it an attractive option for those seeking a more economical lifestyle.

Average Rent
$394/mo
Groceries
$295/mo
Transport
$150/mo
Utilities
$53/mo
Healthcare
$100/mo
Gym membership (monthly)
$30.00
Cinema ticket
$4.92
Restaurant meal (mid-range)
$12.00
Monthly groceries
$295.00
Doctor visit (without insurance)
$40.00

Salary Insights

Ayer Keroh's economy is robust, driven by a mix of manufacturing and services sectors, reflecting the broader economic trends in Melaka state. The Melaka government has actively pursued investments, targeting RM10 billion in 2024 by focusing on key industries such as electrical and electronics, automotive, aerospace, oil and gas, renewable energy, and halal manufacturing. This strategic focus has led to the development of industrial areas like the Ayer Keroh Industrial Area, which has been operational since 1971.

The job market in Ayer Keroh benefits from these growth sectors, with the services sector, including wholesale and retail trade, food and beverage, and accommodation, being a significant contributor to the state's GDP growth in 2024. The unemployment rate in Melaka was notably low at 1.8% in the fourth quarter of 2024, significantly below the national average, indicating a healthy job market. While specific data on remote work for Ayer Keroh is limited, the national trend in Malaysia shows a growing emphasis on digital infrastructure and technology, which could support remote employment opportunities.

The average salary in Ayer Keroh is $902 per year. You would need approximately $1,500 to live comfortably.

Top Industries

Healthcare +3.00% Automotive +3.50% Renewable Energy +5.00% Manufacturing (Electrical & Electronics) +4.50% Services (Wholesale, Retail, F&B, Accommodation) +4.80%

Climate

🌡️
28°C
Avg Temp
☀️
32°C
Summer High
❄️
23°C
Winter Low
🌧️
96.60"
Annual Rain
💧
85.00%
Humidity
🌤️
116
Sunny Days

Transport

Getting around Ayer Keroh primarily relies on private vehicles, reflecting a medium to high car dependency common in many Malaysian suburbs. While specific transit and walkability scores for Ayer Keroh are not widely published, the presence of recreational walking routes like Ayer Keroh Square and Ayer Keroh Recreational Forest indicates some pedestrian-friendly areas for leisure.

Public transportation options may include local bus services, but these are generally less comprehensive than in major metropolitan centers. The average commute time is estimated to be around 25 minutes, suggesting manageable traffic conditions for most residents. The well-maintained road network, including access to major highways, facilitates easy travel within Ayer Keroh and to other parts of Melaka. Ride-sharing services are also widely available, offering convenient alternatives for personal transport.

25 min
Avg Commute
40.00/10
Transit Score
55.00/10
Walkability
Medium
Car Dependency

Pros & Cons

Advantages
Low unemployment rate in Melaka (1.8% in Q4 2024) indicates a healthy job market.
Significant government investment focus on key industries like electrical & electronics, automotive, and renewable energy.
Presence of a highly accredited private hospital (Pantai Hospital Ayer Keroh) with advanced medical technology.
Affordable cost of living compared to Western countries, with rent significantly lower than the US average.
Abundant green spaces and recreational areas like Ayer Keroh Recreational Forest for outdoor activities.
Drawbacks
Limited specific public transit options, leading to higher car dependency.
Detailed city-specific data for some metrics (e.g., walkability scores, specific crime rates) are not readily available.
Reliance on private vehicles can contribute to traffic congestion during peak hours.
While generally affordable, some specific cost breakdowns for services like home care are not easily found.
The median age of 38.2 suggests a slightly older population, which might impact dynamism compared to younger cities.

Questions about Ayer Keroh

What people ask about living in and moving to Ayer Keroh, Malacca (Melaka).

Gathering the most common questions about Ayer Keroh…

Frequently Asked Questions

The consumer market basket tracks everyday necessities, including staple grocery items (such as milk, bread, eggs, and produce), residential energy bills (electricity, gas, and water), public and private transit costs, routine outpatient medical care, and standard consumer goods and services to ensure a representative monthly budget.

Even in close geographic proximity, local tax jurisdictions, municipal utility rates, zoning laws, and micro-housing markets can create wide cost discrepancies. For example, a city with strict land-use regulations or higher local sales taxes will typically exhibit elevated housing and consumer goods costs compared to an adjacent county with looser zoning and lower tax burdens.

Even in close geographic proximity, local tax jurisdictions, municipal utility rates, zoning laws, and micro-housing markets can create wide cost discrepancies. For example, a city with strict land-use regulations or higher local sales taxes will typically exhibit elevated housing and consumer goods costs compared to an adjacent county with looser zoning and lower tax burdens.

Local tax climates significantly shift a city's affordability score by directly affecting disposable income. Urblytica factors in state income tax brackets, local municipal property tax millage rates, and combined sales taxes to measure the true tax drag on median household earnings.

Core economic indexes and consumer price metrics undergo a comprehensive quarterly recalibration. This update cycle integrates the latest Consumer Price Index (CPI) releases, municipal utility rate adjustments, and regional housing data feeds to ensure all index comparisons reflect current economic conditions.

Housing is weighted as the single largest component in Urblytica's cost-of-living algorithm, typically accounting for roughly 30% to 35% of the composite score. It incorporates both median monthly gross rent and median single-family home purchase prices relative to local median income levels.

Normalization involves adjusting raw economic inputs against localized purchasing power parities (PPPs) and population-weighted density scales. This ensures fair, apples-to-apples comparisons between dense metropolitan hubs and smaller suburban or rural towns.

Utility indexing applies a rolling annual average that captures seasonal climate variations, such as increased summer air conditioning loads in southern climates or heavier winter heating demands in northern regions, providing a realistic year-round average utility expense.

Remote workers leverage the index to calculate real purchasing power parity when moving from a high-cost-of-living area to a lower-cost region. By comparing index differentials against their fixed salary, users can determine if their net savings and lifestyle quality will improve post-relocation.

While the raw Cost of Living Index measures pure expense levels, it is frequently paired with Urblytica’s local wage index and median household income benchmarks. This combined view highlights whether local salaries keep pace with local consumer goods and housing expenses.

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